The Graceful Ordinary

I led the branding of The Graceful Ordinary, an upscale restaurant beautifully situated along the Fox River in St. Charles, Illinois. I created their logo and full style guide, including a custom script used throughout their brand, as well as menu designs, signage and full website.

Firm: Conjure

Role: Lead designer

I sourced illustrations inspired by their interior design direction, and developed a unique pattern using topographic maps of the St. Charles area to pay homage to the local community.

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LoopLogo & Branding, Art Direction, Web Design, Illustrations, Print Design